Has virtual and augmented reality come of age? Nintendo's Pokemon Go is the talk of the town, and developers are pushing VR platforms. But virtual reality has a difficult job on its hands. How is it going to widen its appeal to a wider age-range of people who aren't much interested in gaming or even strapping a gadget to their heads? Unity Technologies is a leader in creating the platforms used to create interactive 2D, 3D, VR and AR experiences, with almost a half market share, and used by over 5.5 million registered developers. Marcos Sanchez, Head of Global Communications at Unity, and joined the team to discuss further.

Guests: Marcos Sanchez,Louise Cooper

Published: Thu 21 July 2016