Sue Dougan is joined by Sharon Richey, CEO of BEcause Experiential Marketing, in this week's Track Record. Originally from South Africa, Sharon looks back at her childhood and her career into business and entrepreneurship. She tells Sue about her attempt to organise a beer festival in her family home and how, subsequently, acquired the name ‘The Shebeen Queen’ at the tender age of sixteen.

Guests: Sharon Richey

Published: Sat 2 July 2016